For SaaS and AI Companies

B2B Lead Generation for SaaS and AI Companies

B2B lead generation for SaaS and AI companies means finding the decision-makers who buy what you sell, verifying their emails and LinkedIn profiles, and running LinkedIn and cold email outreach that books sales meetings. Investor Links runs this outbound work as a sister service to our investor outreach for AI startups. Founded by Zain Malik.

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Who It’s For

Outbound lead generation for SaaS and AI teams who need sales meetings

This page is for people ready to hire help finding buyers, not for browsing lead databases. If you are raising capital rather than selling, use our investor outreach service instead.

SaaS Founders

You have a product to sell and need a steady flow of conversations with the people who actually buy it, not a generic list of company names.

AI Company Founders

You sell an AI product to businesses and want outreach aimed at a defined buyer, written around what you do, not a mass blast.

Revenue Leaders

You run sales or growth and want the list-building, sending and follow-ups handled, while your team takes the meetings we book.

What We Do

What’s included in this SaaS lead generation work

A done-for-you outbound program, from the first decision-maker list to the booked sales call.

Find the decision-makers

We define the ideal customer profile with you, then research the people who fit it, by role, company type and country, before anyone is contacted.

Verified emails and LinkedIn

Every contact is checked before outreach starts: a work email that can be used, a matched LinkedIn profile, and bad or risky records removed.

LinkedIn and cold email outreach

Messages are written around what you sell and who you are writing to. Campaigns run on HeyReach, Instantly or Smartlead so sending stays safe and steady.

Booked sales meetings

Interested replies are handled and qualified buyers are booked into calls with you. You get regular updates on outreach, replies and meetings.

The Process

Four steps from a product call to booked sales meetings

You always know what is happening with the campaign and what comes next.

01

Product and ICP call

We go over what you sell, who the buyer is, which countries to cover and your monthly lead goal.

02

Targeting and research

We build a verified list of decision-makers who match that profile, including email and LinkedIn for each person.

03

Outreach goes live

Personalized LinkedIn and email campaigns start, with follow-ups and replies managed by our team.

04

Meetings and updates

Qualified buyers are booked into calls with you, and you see clear numbers on how the campaign is performing.

Tools

The tools we use, named plainly

These are the platforms we run the work on. They are tools, not a guarantee of results.

Apollo

Decision-maker lists are built and verified in Apollo, the same research tool we already use on investor and B2B list work.

HeyReach

LinkedIn sequences run through HeyReach, so connection requests and follow-ups stay paced and in one place.

Instantly or Smartlead

Cold email runs through Instantly or Smartlead, whichever fits the campaign, with sending kept safe and steady.

Why Us

A sister service of an investor outreach agency

Investor Links is a US investor outreach agency founded in 2025 by Zain Malik. This B2B lead generation service uses the same craft: a verified list, personalized LinkedIn and email, managed follow-ups, and booked meetings. We are not a broker-dealer, and we do not invent client results we cannot show.

The same outreach craft

You get the research, verification, messaging and follow-up discipline we already run for founders raising capital, pointed at buyers instead of investors.

Honest about the numbers

Our outreach results so far: 40+ campaigns launched, 4,000+ investors targeted and $15M+ raised by clients. Those are agency-wide investor outreach results, not SaaS sales pipeline numbers.

No meeting guarantees

We will not promise a set number of leads or meetings. You see weekly activity, and you take the sales calls. Scope is set in a written agreement before outreach starts.

FAQ

SaaS lead generation and outbound questions

What is B2B lead generation for SaaS and AI companies?

B2B lead generation for SaaS and AI companies is finding the decision-makers who buy your product, verifying their email and LinkedIn, and running outreach until interested buyers book a sales meeting with you. Investor Links runs that outbound work as a sister service to our investor outreach agency. We do not promise a set number of meetings.

Is Investor Links a SaaS lead generation agency?

Yes, for the outbound side. We build a verified list of decision-makers, run LinkedIn and cold email outreach, and book interested buyers into sales meetings with you. Investor Links is first an investor outreach agency, founded in 2025 by Zain Malik; this is a sister service that uses the same list-building and outreach craft. We do not guarantee a set number of leads or meetings.

How does your outbound lead generation process work?

It runs in four steps. We start with a call about your product, who you sell to, your target countries and your monthly lead goal. Then we build a verified list of decision-makers. Next, personalized LinkedIn and email outreach goes live through HeyReach, Instantly or Smartlead, and our team handles the follow-ups and replies. Interested buyers get booked into calls with you, and you get regular updates.

Which tools do you use for LinkedIn and cold email?

Decision-maker lists are built and verified in Apollo. LinkedIn sequences run through HeyReach. Cold email runs through Instantly or Smartlead. We pick the sending tool that fits the campaign and keep sending safe and steady. You still take the sales meetings.

Do you guarantee a set number of meetings or leads?

No. Nobody honest can promise a set number of replies or meetings. Results depend on your offer, the fit of the list, and how you handle the calls we book. We report weekly on outreach activity, replies and meetings. We do not invent pipeline numbers.

Who is this service for?

It is for SaaS and AI founders and revenue leaders who have a product to sell, can name the buyer they want, and are ready to take sales meetings. It is not a fit if you only want a raw data dump, paid ads, or inbound content marketing, or if you cannot take the meetings we book.

How is this different from your investor outreach service?

Investor outreach finds investors who might fund your company. This service finds buyers who might purchase what you sell. The method is similar: a verified list, LinkedIn and email outreach, and booked meetings. The audience, the message and the goal are different. If you are raising capital, start with our investor outreach for AI startups.

What do you need from us before outreach starts?

A clear description of what you sell, who the decision-maker is, which countries to target, and a monthly lead goal. A website helps us write accurate outreach. Scope is set in a written agreement before we start. We reply within one business day of your form.

Book a call about B2B lead generation

Tell us what you sell and who you sell to. We will map out how we would find the decision-makers and run the outreach. This form is only for this service, not for investor outreach.

Start with this form

Required fields are marked. We reply within one business day.

    Investor Links is not a broker-dealer or investment adviser. No guaranteed number of meetings or leads. Founded by Zain Malik.
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